I’m getting ready to sell handmade candles through Instagram, but the account is basically invisible right now. It has fewer than 100 followers, and most posts get only a couple of reactions, so I can’t imagine selling much when nobody sees the products. I can improve the photos and make more Reels, but I still need to reach people who don’t already follow me. What actually helps a small business account get noticed?
People need a reason to follow the page before they’re ready to buy anything from it. A feed filled with product photos and prices will usually feel like one long ad. Show the candles being made, film how they look when lit, and ask followers to choose upcoming scents or colors. Reels can bring new people to the page, while those more personal posts give them a reason to stay and react.
Even an interesting post can disappear quickly when a new account has almost no activity under it. A few early reactions make the page look more active and can help the products attract some attention. For a first push, you can buy Instagram likes here: https://upvote.club/instagram/buy-instagram-likes . The likes come from members of the service, and you only provide a public link without sharing the Instagram password. Add them to the posts that already show the products well, so new visitors have something worth looking through after they open the profile.